How does RP affect the Bottom Line

From: scott (snewland@cfl.rr.com)
Date: Fri Feb 09 2001 - 04:55:52 EET

Next message: Mr Red: "Test"
Previous message: Impact - Doug Johnson: "Syringe needles"
Messages sorted by: [ date ] [ thread ] [ subject ] [ author ] [ attachment ]

I am writing a research paper as part of my master program in Technology
Management on the business impacts of RP.

I have found a lots of case studies on individual products, but what I’m
looking for is how RP has changed the companies implementing this technology
into there product design process. I am interested in data like; average
reduced time to market for a family of products, how RP has affected a
business’s return on investment and profit, or how PR has resulting in new
business opportunities.

I would think there exist presentations for high-level managers that would
address these types of implementation benefits and show a cost – benefit
analysis.

I appreciate any help!

Scott Newland
H 407-779-3717
W 407-727-6472
snewland@cfl.rr.com

For more information about the rp-ml, see http://ltk.hut.fi/rp-ml/

Next message: Mr Red: "Test"
Previous message: Impact - Doug Johnson: "Syringe needles"
Messages sorted by: [ date ] [ thread ] [ subject ] [ author ] [ attachment ]

This archive was generated by hypermail 2.1.2 : Fri Jan 04 2002 - 09:56:48 EET